RESEARCH NOTES
Field notes on account research, data provenance, agent controls, human review, and deliverability.
A scenario-based breakdown of how lead generation fits into an agent-native prospecting workflow — for small SDR teams, scaling teams, and outbound agencies. Based on real mistakes, not theory.
Read the research noteA procurement manager's story of comparing okkigo and Hunter for our outbound stack — and why the real lesson wasn't about price, but about what a contact database is actually for.
Read the research noteFind buyers in the USA by checking demand, channel role, state and sector context, transaction feasibility, and a reviewed outreach route.
Read the research noteAssess an agency through data ownership, sender controls, lead acceptance, CRM handoff, reply operations, and auditable metrics.
Read the research noteA RevOps lead walks through how our outbound team went from an 18% bounce rate and a patchwork of point tools to an okki-go agent-native workflow — with the TCO math that finally forced the switch.
Read the research noteA procurement manager's take on okki-go vs Smartlead, with cold email reply rate benchmarks, company enrichment, and when a Sales Navigator scraper is actually worth it.
Read the research noteLearn how to find buyers for your business by defining the purchase situation, selecting channels, qualifying fit, and improving from real buyer outcomes.
Read the research noteAn outbound sales cadence should change when the buyer's evidence state changes, not merely when another day passes.
Read the research noteFind business buyers by defining the transaction, locating the responsible function, verifying company fit, and preserving a reviewable route to contact.
Read the research noteRun CRM data hygiene in 2026 through field governance, event controls, provenance, duplicate review, qualification, monitoring, and recovery.
Read the research note